Balms: the numbers
Everything below is computed from the 112 curated balms we track - no estimates, no third-party data.
112Curated models
64Brands
★ 4.5Average Amazon rating
700,115Amazon ratings
How Amazon buyers rate them
The average Amazon rating across the category is ★ 4.5. Low-rated products with meaningful rating volume are dropped during curation, so the spread below reflects the survivors.
Brand share of the curated catalog
Most-rated models
| Ratings | ||
|---|---|---|
| Burt's Bees 100% Natural Moisturizing Lip Balm (Original | ★ 4.8 | 117,600 |
| Burt's Bees Lip Balm, Beeswax, Strawberry, Coconut and | ★ 4.8 | 117,600 |
| Burt's Bees Lip Balm - Vanilla Bean, Lip | ★ 4.8 | 48,600 |
| Cliganic Organic Lip Balm Set (6 Flavors) - | ★ 4.6 | 31,300 |
| O'Keeffe's Lip Repair Unscented Lip Balm for Dry, | ★ 4.6 | 30,900 |
Where these numbers come from
Counts, ratings, and rating totals are pulled from the curated balms catalog on every build - the same data behind the Balms category page. Junk listings and no-name brands are filtered out before anything is counted. Product data: last refreshed aug 4, 2026.