US
Winsor & Newton

Winsor & Newton Designer's Gouache

  • Paint
4.8/ 5 on Amazon9,200Amazon ratings1,000+bought last month2.7ProductDome score
  • Better rated than 68%
Limited evidenceUpdated 8 days agoAmazon data + ProductDome analysis · methodology
Best forYou need an opaque, fade-resistant white for gouache mixing or flat design work.

A professional-grade opaque white with a top lightfastness rating, useful for flat coverage and color mixing wherever a transparent watercolor white would not do the job.

View current price on Amazon →

As an Amazon Associate, ProductDome may earn a commission from qualifying purchases made through links on this page.

Styles Available

0.47-oz Tube1.25-oz TubeDesigners Gouache 15 ml Tube

Need a different one? Pick on Amazon →

ProductDome scorecard

How it ranks among the 19 paints we track

2.7/ 5ProductDome scoreLimited evidence
Owner satisfaction · 56% of scorecategory median 4.7★4.8

4.8★ across 9,200 Amazon ratings, Bayesian-smoothed toward the category average.

Evidence strength · 17% of scorecategory median 10,300 ratings5.0

9,200 Amazon ratings, weighted on a log scale so huge counts don't drown everything.

Buyer demand · 11% of score4.1

1,000+ bought on Amazon last month.

Data quality · 11% of score2.5

Brand identity, imagery, description and spec coverage.

The ProductDome score is separate from the Amazon rating shown above: it combines the Bayesian-smoothed Amazon rating with evidence volume, tracked demand, and data quality across the 19 paints we track - how the scorecard works · full paints data report. Confidence: limited - incomplete product information.Updated 8 days ago. Data-computed, not a hands-on test. Compiled by the ProductDome Research Team.

Overview

A single 14ml tube of Winsor & Newton Designers' Gouache in Permanent White, an opaque, matte watercolor used by illustrators and designers for flat, even coverage rather than transparent washes.

Gouache differs from regular watercolor mainly in opacity: this white carries an A permanence rating and an ASTM I lightfastness score, the top rating on that scale, so color should hold under normal display conditions. It is sold as color code 512 in the Series 1 range, Winsor & Newton's standard pricing tier rather than a premium series.

  • 14ml tube, Permanent White
  • Opaque, matte finish
  • Permanence rating A
  • ASTM I lightfastness

Who it's for

Fits illustrators, designers and commercial artists who need an opaque, flat white for mixing tints, correcting layouts or covering other colors. Not the product for anyone wanting a transparent watercolor white, since gouache is opaque by design.

Strengths and trade-offs

Drawn from this product's published specifications.

What stands out
  • Opaque, flat matte coverage in one layer
  • ASTM I lightfastness, the top fade-resistance rating
  • Standard Series 1 pricing tier
What to check first
  • Single 14ml tube, small for large-format work
  • Opaque only, not suited to transparent watercolor techniques

Performance notes

The pigment gives full opacity in a single layer, with a matte finish rather than the sheen of acrylic white. The ASTM I lightfastness rating means it resists fading under normal gallery or display lighting better than lower-rated pigments.

Specifications

BrandWinsor & Newton

How it compares

This product against the closest alternatives we track in paints.

ProductAmazon ratingRatingsProductDome score
Winsor & Newton Designer's GouacheThis product4.8 / 59,2002.7 / 5
Apple Barrel Multi Surface Acrylic PaintApple Barrel4.7 / 514,8004.7 / 5
FolkArt Home Decor Chalk Furniture & Craft Paint in Assorted ColorsFolkArt4.8 / 53,5004.7 / 5
TBC The Best Crafts Paint Sticks for Kids Ages 2-8TBC The Best Crafts4.8 / 56,8004.7 / 5
Mont Marte Acrylic Colour Paint Set Signature 24pc x 1.21 US fl.ozMont Marte4.8 / 515,5004.6 / 5
Frequently asked

Questions about the Winsor & Newton paints

Common buyer questions answered straight from the product spec data - no fluff, no "it depends".

Is Winsor & Newton Designers' Gouache White opaque or transparent?

Opaque, with a flat matte finish, unlike transparent watercolor white.

What lightfastness rating does this gouache carry?

ASTM I, the top rating on that scale, meaning it resists fading under normal display light.

What size tube does this Winsor & Newton white come in?

A single 14ml tube, color code 512 in the Series 1 range.