Rimmel Stay Matte Liquid Lip Color 723 Trouble Maker
- 12 hour wear claimed, kiss-proof and touch-proof
- Shade 723 Trouble Maker
- Full coverage in one stroke
- Waterproof matte, vegan formula
- Point two one oz size
Last refreshed Sep 7, 2026 · Based on the Amazon listing and published specifications, not hands-on testing.
A bold liquid lipstick with an intense matte finish and a long-wear claim, vegan and waterproof. Shade and size are in the title, but nothing else about the color is described.
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ASIN: B07CD5NMHKCategory: Lipstick
Overview
A shopper who wants strong color without touch-ups gets a liquid lipstick that goes on in one stroke. Rimmel Stay Matte delivers an intense, long-lasting matte finish in a lightweight, waterproof formula.
The reason to look is the claim of full coverage in one pass, along with a formula that resists touching and kissing. The limit is that a matte liquid can feel dry, and the listing does not describe the color itself.
Who it's for
Wearers who like bold color for events or a full day away from a mirror. People with dry lips, or who want a shiny finish, may prefer a softer formula.
Pros and cons
- Full coverage in one stroke
- Kiss-proof and touch-proof
- Waterproof matte formula
- Matte finish may feel dry
- Color not described
- Ingredient list not listed
Performance notes
A liquid matte lipstick dries to a film that resists transfer, which is why kissing and touching leave the color in place. The lightweight formula spreads in one stroke for coverage. The wear claim depends on drinking and eating habits.
Specifications
| Brand | Rimmel |
|---|---|
| Capacity & performance | |
| Volume | Point two one oz |
| Construction & materials | |
| Color | 723 Trouble Maker |
| Finish Type | Matte |
| Other details | |
| Special features | Vegan, kiss-proof, touch-proof |
| Wear time | Up to 12 hours |
| Water resistance | Waterproof |
Frequently asked questions
How long does Rimmel Stay Matte last?
The listing says the formula holds for up to 12 hours.
Is Rimmel Stay Matte a gloss?
No. It is a matte liquid lipstick with full coverage.
Is it vegan?
Yes. The listing calls it a vegan formula.