US
Rugcel Winch

RUGCEL ATV and UTV Electric Winch 3500 lb

  • 3500 lb pulling rating
  • 12 volt electric
  • Roller fairlead and mount plate named in the title
  • 16.78 pounds, yellow
  • 1 year warranty

Last refreshed Sep 8, 2026 · Based on the Amazon listing and published specifications, not hands-on testing.

Our verdict

A yellow electric ATV and UTV winch with a roller fairlead and mount plate named in the title. The listing gives no rope length, motor or gear details.

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ASIN: B07MZJ76NFCategory: Winches

Overview

Not a hand crank, this is an electric winch for ATVs and UTVs, sold with a roller fairlead and a mounting plate to bolt it to the vehicle.

The mount plate and fairlead are bundled per the title, which covers the basics of installing a winch. Rope type and length, remote, gearing and motor size are not given, so key details are missing, and the part number fields conflict.

Who it's for

ATV and UTV owners wanting an electric winch with the mounting pieces named in the title get a basic setup. People who need full specifications or heavier recovery capacity should look at a better documented model.

Pros and cons

Pros
  • Roller fairlead included
  • Mount plate included
  • Rated for ATV and UTV
  • One year warranty
Cons
  • Rope and remote details not listed
  • Conflicting part number fields

Performance notes

An electric motor drives the drum, so pull speed and heating depend on the motor and gearing, neither of which is listed. A roller fairlead guides rope in and out without chafing the vehicle body. Rated capacity depends on a secure mount of the plate to the vehicle.

Specifications

BrandRugcel Winch
Dimensions & fit
Item weight16.78 pounds
Product dimensions20.9 x 7.9 x 7.9 inches
Capacity & performance
Pulling capacity3500 lb
Power & efficiency
Voltage12 volts
Construction & materials
ColorYellow
Included components
Included ComponentsRoller fairlead, mount plate (per title)
Warranty & support
Warranty1 year

Closest rivals on specs

Superwinch LT3000 12V Winch 3000 lb
  • Item Weight 16.78 vs 19.8 pounds (-15%)
Smittybilt XRC Gen 2 Winch 9500 lb
  • Item Weight 16.78 vs 78 pounds (-78%)
Compare all side by side

Frequently asked questions

Is the Rugcel 3500 lb winch a hand winch?

No. It is an electric winch.

Why do the Rugcel winch model numbers differ?

The part number field says TANK 12000 while the model field says 3500LB, so confirm the exact unit with the seller.