L'Oreal Paris Feria Hyper Platinum Hair Bleach Kit
- Lifts up to 8 levels of hair color
- Dark brown to light brown starting shades
- Anti-brass purple conditioner in the kit
- Permanent, ammonia free, vegan
- 4.16 oz kit, all hair types
Last refreshed Sep 7, 2026 · Based on the Amazon listing and published specifications, not hands-on testing.
A bleach kit that lifts dark bases toward platinum and includes a purple anti-brass conditioner. The listing gives no mixing steps or developer details, so read the package directions.
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ASIN: B08HNY19L4Category: Hair Color
Overview
A shopper aiming for platinum blonde from a dark base gets this Feria Hyper Platinum lightening system, a permanent kit that is ammonia free and vegan. A purple anti-brass conditioner is part of the set.
Strong lift and a built-in toning conditioner address both the bleaching and the brassy aftermath. The limitation is that the listing offers no timing, no processing steps and no strand test advice.
Who it's for
A person with brown hair who wants a major lightening and a purple conditioner for brassiness will match the stated use. Those with damaged hair or no home bleaching experience should consider a salon.
Pros and cons
- Lifts up to 8 levels
- Anti-brass purple conditioner included
- Ammonia free and vegan
- Works on dark bases
- Processing time not stated
- No strand test advice listed
Performance notes
Lift is the mechanism, measured in levels of color, and the listing says even the darkest bases can reach platinum. The purple pigment in the conditioner neutralizes brass after lightening. Results depend on starting shade and processing, neither of which the listing details.
Specifications
| Brand | L'Oreal Paris |
|---|---|
| Dimensions & fit | |
| Item weight | 4.16 ounces |
| Construction & materials | |
| Color | Hyper bleach |
| Hair Color Permanence | Permanent |
| Material Features | Vegan |
| Material Type Free | Ammonia |
| Included components | |
| Unit Count | 1 Count |
| Other details | |
| Item Form | Kit |
| Hair Type | All |
| Product Benefits | Lifts hair color up to 8 levels |
| Set Name | Platinum blonde kit |
| Container Type | en_US |
| Recommended Uses For Product | permenant hair color |
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Frequently asked questions
How do I use the Feria Hyper Platinum bleach kit?
The listing gives no mixing or timing steps, so follow the package directions.
Does the kit include a toner?
It includes an anti-brass conditioner with purple pigments that neutralizes brass.
Will Feria Hyper Platinum work on very dark hair?
The description says even the darkest bases can reach platinum, while a spec line names dark brown to light brown starting shades.